How to Make a Good Review on Google

10 Ways to Get More than Google Reviews

Google reviews are incredibly of import—88 pct of consumers trust online reviews just as much as personal recommendations and 90 percentage of consumers read online reviews earlier visiting a business. Not but are they often the terminal factor that tips prospects to customers, merely they likewise hold a lot of weight in the electric current search algorithm.

I.e., More, better reviews = Higher search rankings, more than leads and sales, and increased revenue.

If you're struggling to meliorate your online presence, stay tuned—in this article I'll give you 10 ways to get more Google reviews, and practical tips on how to pull information technology off.

First Things First: Why Google Reviews Matter

Information technology's no surprise that online reviews are of import, merely merely how much weight do they carry in customer acquisition? The proof is in the data!

10 Ways to Go More Google Reviews

Before we become into the meat of this guide, in that location'due south something you lot should know: 85 percent of consumers don't trust reviews more than iii months former, and twoscore percent only look at reviews from the by two weeks.

What that means is it'due south not plenty to get 100 5-star reviews and call it quits. You need to continuously ask for them, and then your review profile is always fresh. You can easily do this past incorporating the 10 review generation strategies below into your marketing programme.

1. Ask Customers Direct for a Google Review

One of the easiest ways to get a Google review is to ask!

Asking for reviews is frequently the nigh direct way to ensure satisfied customers receive your request.

If you're on the phone with a happy customer, ask them to write a review. It'due south that like shooting fish in a barrel!

2. Ship a Follow-Upward Email for More Google Reviews

After a successful chore ends send your customer a follow-up e-mail and ask them to get out yous a Google review.

In your email be sure to:

Be personal
Thank your customer for choosing you
Tell your customer you appreciate and read all feedback
Tell your customer why feedback is important
Provide a straight link for visitors to leave you lot a Google review

iii. Exit Behind a Go out-Behind

A leave-behind is a slice of marketing collateral that you get out at your customers' property, similar a Google review card. These tend to exist more popular with contractors or local service companies.

For case, if y'all're a flooring contractor who simply installed new oak hardwood floors in a client's abode, consider leaving a folder containing the post-obit:

Care and maintenance tips for the new floor
A telephone number in case the customer has any follow-upwards questions
A business carte du jour
A Google review card
Articulate, precise instructions detailing how to employ the review card

Don't experience like paying to print hundreds or even thousands of leave-behinds?

No worries—create a digital version!

Canva is a great costless online tool to create a well-branded brochure for your company and to get more Google reviews.

4. Add a Review Link to Your Website to Become More Google Reviews

Another easy way to go more Google reviews is to add a review link to your website or create a custom review link.

What Is a Custom Google Review Link?

A custom Google review link is exactly what it sounds similar—a custom URL you can create where your clients tin can leave you a review. When someone clicks on your custom Google review link, a box like this pops up:

This will help you get more reviews but because it makes it easier for your customers.

You tin can do this in a variety of means, including putting a link in your site'southward header or footer or even using a lightbox popup requesting customers leave a review.

How to Use the Custom Google Review Link Generator

Hither'south how to become a custom review link for your business:

Search for your company here: https://developers.google.com/places/identify-id

Alternatively, you lot can view the place ID finder with its code in the Google Maps JavaScript API documentation.

Once you've found your local business concern, copy the Place ID:

What'south a Google place ID?A place ID is a unique identifier given to your local concern address past Google. Identify IDs are available for nearly locations, including businesses, landmarks, parks, and intersections.

Tack that bad boy onto the finish of this link: http://search.google.com/local/writereview?placeid= <PLACE_ID >

In the cease, it volition look like this: http://search.google.com/local/writereview?placeid=ChIJL5qojy7Mt4kRcQXaVPO_oBw

five. Install Review Generation Tools to Get More Google Reviews

Review generation tools make the review procedure much more streamlined. Nosotros wrote an entire guide to the best online review platforms, so exist certain to check it out.

For example, Review Buzz is a popular net marketing tool designed to help business owners to go more than Google reviews (and reviews on other platforms, but we'll stick to Google for now).

Unfortunately, Review Buzz isn't gratis. Only they do provide a 30-day gratuitous trial.

Review Buzz has helped i client of ours earn more than 575 reviews within one year of implementing it on their website.

Of those 575+ reviews, this client earned 90 Google reviews with an average rating of 4.7-stars!

These are the top review generation platforms we recommend:

Nearby At present
Broadly
Grade.u.s.a.
NiceJob
PulseM
BirdEye
Podium
ReviewBuzz
ReviewTrackers
Client Foyer
TrustPilot

vi. Follow-Up Your Review Requests Multiple Times

Only considering a customer doesn't leave you a review the first time you lot ask doesn't mean they'll never leave one.

You might've defenseless them at a bad time during your starting time request. Or perchance they wanted to leave you lot a review after the first ii, but only forgot.

Nosotros recommend creating two email follow-upward templates in improver to your commencement review request and limiting your total number review requests to three.

Try sending a new request once a week or fifty-fifty every other week until you've striking your max. Face it; some people will never leave a review no matter how many times you ask. But that doesn't hateful you shouldn't try.

Persistent follow-upwardly keeps your company fresh in the customers' minds and adds more points of contact between you and your clients.

7. Keep Your Cool When You lot Get a Bad Review

So you got a bad review. Don't attack, don't evangelize excuses; merely have responsibleness and vow you'll correct the trouble. I've seen our clients plow a ane-star review into a v-star review but by being good people and making things right.

When customers run across that you monitor and respond to reviews—fifty-fifty bad ones—they're more likely to run across you lot equally a stand-up visitor and choose your services. If information technology's genuinely a false review, follow these steps.

viii. Add together Calls-to-Action and Popups on Your Website

People procrastinate. You know that. I know that. Everybody knows that.

Nudge procrastinators by having plenty of calls-to-action on your website, and even by calculation a small popular-up encouraging the user to exit a review. Chances are you've seen these popups and CTAs at work—typically they something similar, "Are you enjoying [insert production here]? Leave us a review!" I know I see them every time I use one-half my apps on my smartphone, and multiple times a day as I browse websites I use for piece of work.

9. Answer to Your Reviewers

We ever recommend responding to online reviews—both positive and negative.

If a customer leaves a positive review, say thank you!

If a client leaves a negative review, follow the steps beneath:

Address the issue
Apologize for the issue (even if your company is in the wrong)
Endeavour to resolve the outcome privately

Google acknowledges companies that respond to Google reviews.

Don't believe united states of america? Cheque out what Google officially said virtually reviews.

10. Provide Great Customer Service

Online reviews are oftentimes similar to the six o'clock evening news—y'all only hear the bad and not the good.

By far the easiest way to go a Google review is to provide great client service to every customer you interact with.

If a client is blown away with your visitor, the service you provide, the production they purchased, or the experience they had, they'll feel compelled to get out a review (apply steps 1-nine to help ensure it's a Google review!).

Need Help Generating More Reviews? Requite Us a Telephone call

The process to create a steady pipeline of reviews isn't easy. If you'd prefer to get out your review generation to the professionals, our team at Blue Corona is hither to help. Contact us online to larn more about our wide range of digital marketing services designed to help businesses similar yours become as many leads and sales as possible from the web.

Nigh The Author: Blue Corona's Editorial Staff is adamant to aid you increment your leads and sales, optimize your marketing costs, and differentiate your brand by passing on our tribal knowledge. The team vigilantly stays on top of the latest in digital marketing, bringing yous the top insights with expert commentary. Want to see something on our blog you oasis't seen even so? Shoot us an email and our marketing team will get to work.
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The information on this website is for advisory purposes only; it is accounted accurate but not guaranteed. Information technology does not constitute professional advice. All information is subject to alter at any fourth dimension without find. Contact the states for complete details.

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